Why You Should Have A WordPress Site
So, you’ve got an amazing business idea and you’ve made up your mind that you’re going to produce and publish your own website. Well, as you most probably know, there are many variables to take into consideration. The design of the website, the images you’re going to use, the content, the website architecture, the company logo, the online store – the list goes on. But essentially, what’s most important when constructing a new website is the platform you choose. There’s a range of website platforms available with an array of varying features, targeting the entire spectrum of developers from starters to specialists. You’ll ask for assistance on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can obviously be confusing to weigh the pro’s and con’s of each website platform and determine which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will offer five persuasive arguments as to why WordPress is the best platform to use, irrespective of your website development skills and abilities.
WordPress is user-friendly and manage
WordPress is remarkably easy to use so you don’t have to be an expert HTML coder to produce a practical and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to stress about not taking advantage of all the latest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is very SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is a remarkably important element to any website so having in-built features that seamlessly make your website SEO-friendly is invaluable. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site particularly attractive to search engines. There are also a range of free plugins that you can install which will make your website even more SEO-friendly, but we’ll touch on WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to produce any type of website you like. WordPress is also open source which means that the source code is available for anybody to modify, edit and create different themes and plugins with an assortment of features and release these to the community. Now, there are in excess of 2,600 WordPress themes and over 3,100 different free plugins available for use. Considering WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any inquiries or issues about anything WordPress related, there are virtually thousands of people happy to help.
WordPress is mobile friendly
Due to the increasing use of mobile phones for internet usage, it’s extremely important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. Thankfully most WordPress themes are designed to be mobile responsive, meaning that irrespective of what device your customers are using, WordPress websites will systematically adjust the appearance of your website to match. WordPress actually allows you to work on both of your mobile website and PC website separately, so you can easily customise both to optimise the user experience.
WordPress is secure
These days, website security is very important so naturally WordPress has high security standards. Nearly one-quarter of websites are developed on WordPress so hackers are continuously trying to find ways to compromise them. WordPress is well aware of this so has designed a series of security features which prevents any malicious attacks by publishing frequent updates that neutralises these threats. Don’t forget, it’s also necessary for you to be using a secure device when accessing your WordPress account, so ensure you utilise standard security tools on your device and only download legitimate plugins from trusted providers.
As you can see, WordPress has a series of impressive features that simply make it the best website platform on the market today. While there are numerous other reasons why WordPress is a great choice for your website, this article just concentrates on 5 of these: WordPress is remarkably user-friendly, free and open source, significantly SEO compatible, mobile friendly, and secure. What more could you want from a platform to construct a practical and powerful website? If you have any questions about how you can further optimise your website, talk to the team at Internet Marketing Experts Orange on 1300 595 013 or visit their website: http://www.internetmarketingexpertsorange.com.au