SEO’s strength comes from Quality Content
SEO is based upon a strong groundwork of quality content, so is your Orange company actually strong enough to succeed? Far too many places out there are making content that isn’t worth the paper it is printed on (or rather the pixels it is displayed on …) and the web is flooded with small businesses, like yours in Orange, that just try to get some recognition, but irritate people instead. Every online marketer, Local business or even just internet user would like to have that one post or video go viral and let the Social Media Machine just create free marketing – but the truth is it is a lottery, and the best plan that everybody can stick to is to make routinely quality content for your fans to love, like and share.
There are a few Big Picture ideas that you have to keep in mind when it comes to Content:
Relevant Content is Key.
Facebook is a quick paced and constantly changing environment, and so you need to ensure you reach people when it is going to be most successful. This means everything must concern you, your business, your audience and what you wish to achieve. When you post about something that your target audience genuinely cares about you will see greater response.
Content is not just words.
remember that when we go over content you should be thinking of Videos, Quotes, Pictures, Thoughts, Ideas, Questions, Slideshows, Animation, and Stats.
Top quality means posting content that follows the 3 E’s.
Make sure your Content can Entertain, Educate and Empower. You must keep these phrases in mind when building content. If you can constantly make posts that typify one of the Three E’s then you will be on the path to putting together a reputation for quality content.
If you are uncertain on what your online or local Orange target audience will deem quality, then some of the simplest ways to figure it out is to work on some research. Check out your competition or at other areas around your market to see what other company’s in Orange post and what type of interaction they get. You should not be wanting to copy them, but rather mimic the areas that work and make their success your own. When it comes down to it however, one of the best ways to know what your Audience will identify with will be to just ask them. Make a post or a survey that can engage with your audience to see what they want from you as a business and what they wish to see on their Facebook wall. You may be amazed by what you discover. And so, if you have any questions, or simply really want to chat, call Internet Marketing Experts Orange on 1300 595 013 or visit, www.internetmarketingexpertsOrange.com.au